The Top 18 Lead Generation Courses
Do you want to generate leads to help your business grow? Or do you wish to become a lead generation expert?
Below is a list of the top 18 lead Generation courses that will help you achieve your dream and make you successful in your lead generation career.
Outbound Lead Generation Courses
Source: qualitycontactsolutions
Outbound lead generation is a process of finding potential new customers and engaging with them. This method requires that the salesperson or marketer initiates the first interaction by sending out a message to the potential leads.
The reason for initiating this interaction is to stimulate and create awareness and also to kindle the interest of the potential lead in a product or service, with the aim of building a sales pipeline.
The best outbound lead generation strategies are direct mail, direct emails and phone calls also known as cold calls.
Best Outbound Lead Generation Courses
Courses under outbound lead generation include:
1. Lead Generation Machine: Cold Email B2B Sales Master Course
Pricing: [$10.99]
Description: Cold Emailing is a method top salesperson having been using to schedule appointments with their potential clients.
It is one of the most effective ways for an individual or business to build a business relationship with another company.
What you will learn: Here are some of the many things I’ll cover for you in this course that trains on how to master cold emailing (and, get meetings with your dream clients):
- PROVEN cold email methods to enable you to succeed in setting up meetings with anyone and grow your business.
- How to Build a Lead Generation Machine that will generate consistent leads every month.
- Amazing email writing skills that get responses even without copywriting experience.
- How to set up meetings with your potential clients as a freelancer, entrepreneur, business development professional, salesperson, or consultant.
- The best methods to use the best email scripts and templates that top sales professionals use.
- Finally, you will learn how to find an endless amount of companies and people who will be a perfect fit for your product or service.
2. Telephone Confidence: Be Super Confident on the Telephone!
Source: nsaen.com
Pricing: [$10.99]
Description: This course focuses on how to be more confident on the telephone. And how to do elite cold calls, sound confident, make sales and showcase your charisma. The course is specially designed for Salespeople, Journalists and Entrepreneurs.
What you will learn: In this course, you will learn
- How to become confident with making sales calls.
- How to talk naturally to anybody with little to no preparation.
- How to overcome fear in any type of call.
- How to make essential and sensitive phone calls.
- How to be firm and objective on the phone.
- How to sound likable on the phone.
- How to convince people by using sales techniques over the phone.
- How to have social leverage over the other person when using a phone
3. Cold calling FIRE: cold calling like the Wolf of Wall Street
Pricing: [$10.99]
Description: This course centers on learning and mastering the secret cold calling techniques and systems for getting anyone on the phone. It also teaches how to make either cold or warm calling like a wolf, how to handle objections and close the sales.
What you will learn: In this course, you will learn
- How to confidently make any cold call.
- How to professionally handle objections.
- How to keep track of your biggest mistakes and how not to repeat them.
- How to overcome your fear of picking up the phone to make calls.
4. How To Close Deals Over The Phone
Pricing: [$49.99]
Description: You will learn how to get your prospect to tell you everything you need to know so as to close them. You will also learn what to say and what not to say so that the prospects will feel like they are winning.
What you will learn:
- How to increase the sales-closing ratio.
- How to become a top sales producer in the organization and close more deals over the phone.
- How to Identify and know what words and phrases to use to close more sales.
- How to use your voice better
5. The Complete MailChimp Email Marketing Course
Pricing: [$99.99]
Description: In this course, students will learn how to master MailChimp and how to use it for an eCommerce business. It’s primarily focused on using Mail Chimp.
The three most commonly used B2B lead generation strategies are email marketing (78%), event marketing (73%), and content marketing (67%).
Demand Metric Research Corporation via Direct Marketing News
What you will learn:
- How to create a MailChimp account
- How to create A/B split test campaigns using MailChimp
- How to create highly optimized and high-quality email marketing campaigns using MailChimp
- How to properly understand and use the MailChimp platform
- How to set up and build properly segmented MailChimp email lists
- How to Create signup forms on MailChimp
Inbound lead generation courses
Inbound lead generation is simply the creation of content and campaigns that is aimed at bringing in website visitors and converting them into leads.
This can be achieved by enhancing your online presence and making your brand/product more discoverable online, in search engines, on social media platforms, and by using quality content to engage visitors.
Source:dsim.in
This will also serve as a means whereby you can collect their contact information in return for your knowledge so that you can follow up.
Inbound leads initiate contact with you directly or through someone who found out about you through social media, read your content, or possibly got a direct referral from a friend or colleague.
Inbound marketing relies strongly on quality content in the form of articles, emails, videos, podcasts, or books.
Best Inbound Lead Generation Courses
Courses under outbound lead generation include:
6. Digital Marketing Masterclass – 23 Courses in 1
Pricing: [$10.99]
Description: You will learn how to grow your Business with Digital Marketing strategies such as Social Media Marketing, Facebook, Content, YouTube, Email Marketing and Websites.
What you will learn: Here are some of the many things you will learn in this course
- How to use dozens of proven digital marketing strategies.
- How to improve your brand identity and grow your brand’s audience.
- Social media marketing by using all of the most popular social media platforms to grow your business.
- How to grow your email list and website traffic.
- How to get tangible results by taking action throughout the entire course.
- How to increase conversions and sales with real-world techniques
7. Digital Marketing: Lead Generation & Sales Conversion Course
Pricing: [$10.99]
Description: This course will give you a step-by-step roadmap on how to effectively propel your business growth, and ways to create an efficient digital marketing strategy.
What you will learn: Here are some things you will learn in this course
- You will learn how modern marketing funnel works.
- How to spot your audience’s pain points and how to make the appropriate offer for them
- How to generate high quality leads by using your contents
- How to increase your brand awareness by using social media
- How to efficiently turn social media fans into paying customers
- How to properly nurture prospects using the appropriate email marketing strategy.
- How to create high converting lead magnets.
- How to drive more traffic to your offers using several strategies.
- How to convert potential customers into buying customers using tripwire offers, email marketing campaigns etc.
- How to turn your website into a lead generation machine.
- How to use your metrics to improve your sales and conversions.
- How to make more sales and increase your revenue.
8. The Complete Facebook Sales Funnel Blueprint
Pricing: [$129.99]
Description: A Facebook Sales Funnel ought to give you tremendous results, increase your sales and increase the number of customers and improve your relationship with them.
Source: Thesearchmarketfirm
A good Facebook Sales Funnel should increase the Likes on your Facebook page and the views on your Facebook videos. It should also increase the names and emails on your auto-responder sequence.
It must as well inspire your followers to buy your products or services.
This course will give you a step-by-step roadmap on how to effectively propel your business growth, and ways to create an efficient digital marketing strategy.
What you will learn: Here are some of the many things you will learn in this course
- How to stop spending money on non-functional Ads.
- How to reach a very large population of people on Facebook.
- How to create an Email Sequence and make your customers buy your products and services after clicking on your Ads.
- How to create an Irresistible Lead Magnet by using Free Gifts to exchange for your customer’s information.
- How to Create amazing Landing Pages and VIDEO Landing Pages.
- How to increase your Customer’s desire, to the point where they will have to buy your products or services.
9. The Complete Google Ads Masterclass (Former Google AdWords)
Pricing: [$129.99]
Description: Google Ads is Google’s online advertising system/program which allows you to create online ads to reach large audiences that are interested in the products and services you offer. This platform runs on pay-per-click (PPC) advertising which means that you have to pay every time a visitor clicks your ad.
This course will teach you how to create effective ads for your business & career growth by using Google Ads formerly known as Google AdWords.
The course emphasizes on basic steps to create ads that people will click.
What you will learn: Here are some of the things you will learn in this course
- How to Consistently Drive Traffic To Your Website or Landing Page.
- How to Know The Value Of Your Ad Campaigns By Using Conversion Tracking.
- How to create Google ads campaigns and how to optimize them for results.
- How to make Website Visitors come back To Your Website.
- How to Effectively Advertise Your Products And Services To The Right Audience.
- Understanding How To Target The Right Audience For Fewer Ad spendings.
- How to Get increased Profit Margins By Targeting The Right Search Terms
10.Instagram Marketing 2020: Hashtags, Live, Stories, Ads &more
Pricing: [$131.99]
Source: DigitalVidya
Description: This course is meant for both beginners to Instagram and for the more advanced students that have acquired some experience with the platform.
What you will learn: Here are some of the things you will learn in this course
- How to create a successful business or a personal account on Instagram.
- How to choose an suitable name for your Instagram account.
- How to understand the growth marketing terms associated with Instagram.
- How to create a catchy logo and further optimize your profile bio, name, & call to actions.
- How to use analytics tools like Iconosquare & HypeAuditor.
- How to analyze and understand why content on other people’s accounts work.
- How to create a cost and time effective content strategy that works perfectly for long term growth.
Local lead generation courses
Local leads generation is the kind of lead generation process you should focus on if your business deals is mainly targeted to local customers.
Businesses like a contractor, dentists and real estate agents are set up to target local customers. And for this business to flourish it would be required that you adopt lead generation techniques that will help you generate high-quality local leads.
The adoption of Search Engine Optimization is essential in local lead generation in order to expand your company’s recognition and to call the attention of possible leads. Search Engine Optimization increases your company’s visibility in the organic search results on search engines like Google and Bing.
local lead generation is also aimed at having a good rank locally on Search Engine Result Pages (SERPs).
In order to gather information for local search, search engines rely a lot on local content, social profile pages, citations and links to provide the most relevant local results to the user.
For you to become a successful Local Lead generation Expert, we have selected a list of the top five best local lead generation courses below.
Best Local Lead Generation Courses
Courses under outbound lead generation include:
11. Search Engine Optimization (SEO) Specialization
Pricing: [Free ]
Description:This course will teach you how to optimize website contents for the best search engine ranking. It will also teach you the theory behind Google search and other search engine algorithms.
You will also learn to build practical, real-world skills that you can apply to a digital marketing career or online content development which includes on-page and off-page optimization.
Also optimizing for local and international audiences and aligning SEO with overall business strategies.
What you will learn: Here are some of the things you will learn in this course
- You will learn to carry out a detailed competitive analysis on a webpage.
- You will learn to develop a reliable approach to achieve a productive and successful relationship with your clients.
- You will learn to build relationships and collaborations, also learn to analyze data to see which content gets the most shares.
- You will create a final report of your findings and recommendations for SEO and present your recommendations to your client.
12. Advanced Content and Social Tactics to Optimize SEO
Pricing: [free ]
Description: This course will help you discover how content marketing and social media systems are interconnected.
And how these two serve as good channels for driving search results to a website. You will be taught how to leverage content marketing as part of your SEO strategy as well as social media.
What you will learn: In this course, you will learn the following:
- How to use content marketing campaigns to achieve higher SEO rankings.
- How to build relationships with influencers in order to to help you build your audience.
- How to create relationships and collaborations with influencers.
- How to Analyze data properly and accurately to see which content gets the most shares.
13. Optimizing a Website for Search
Pricing: [free ]
Description: This course will teach you the ins and outs of optimizing a website. To effectively optimize a website for search, you must start with the process of conducting an initial audit and end with presenting your findings and recommendations.
This course gives you a hands-on approach which includes learning how to select and apply appropriate keywords throughout a website, proper incorporation of keyword research in a content marketing strategy and proper optimizing of a site for local search.
You will also learn strategies you need to set goals and clients’ expectations and to build effective analytics and reports and communicating SEO improvements.
What you will learn: In this course, you will learn the following:
- How to effectively Use keyword research to choose best keywords to optimize your website in search results.
- How to analyze, organize, create and build content by adopting various strategies.
- How to use the best practices to develop a high quality local SEO approach.
- How to build a solid approach to achieve a productive and successful relationship with clients
14. Increase SEO Traffic with WordPress
Pricing: [free ]
Description: This course will teach you how to increase SEO on your free WordPress website. You will be taught how to correctly add tags, categories, and links to an existing WordPress website
The course covers content management in order to increase SEO. It will also help you learn where to read analytics within WordPress and how you can use the results to drive content management related SEO within your WordPress website.
What you will learn: This is a video course that will walk you through the following steps:
- Setting site visibility to increase SEO.
- Changing permalinks or slugs on a blog.
- Changing permalinks or slugs on a web page.
- Inserting blog headings to blog using keywords.
- Formatting and SEO friendly blog heading.
- Adding internal links to a blog.
- Adding categories and tags to a blog.
- Adding Alt Text to images.
- Navigating website analytics.
15. Create a Social Media Marketing Campaign
Pricing: [free ]
Description: This course will reveal to you the impact social media has on business, society, entertainment and politics.
It is a known fact that Organizations of all sizes and industries have adopted social media in their marketing, communication and customer support.
We are now constantly faced with the challenge of knowing the best way to create effective two-way communication between your audience and your organization.
In this course, you’ll learn how to create and measure the success of a social media marketing campaign. You will also explore how companies utilize digital marketing, and what goes into planning and effecting a successful campaign..
What you will learn: By the end of this course you would have learned the following:
- How to describe a social media strategy and its components.
- Identification of a target audience and ways to reach them.
- The difference between paid and organic reach.
- Evaluation of appropriate metrics for running a successful campaign.
- The role of timelines in social media marketing campaigns.
- Strategies and sample content to use for a social media marketing campaign.
B2B lead generation courses
Local leads generation is the kind of lead generation process you should focus on if your business deals is mainly targeted to local customers.
For you to become a successful Local Lead generation Expert, we have selected a list of the top best local lead generation courses below.
Best B2B Lead Generation Courses
Courses under outbound lead generation include:
16. LinkedIn B2B Lead Generation – For Agencies and Consultants
Pricing: [$129.99 ]
Description: This course will teach you how to make more sales from your potential customers by leveraging the world’s largest B2B professional network .
What you will learn: Here are some of the things you will learn in this course
- How to get in touch with your potential client and how to set sales appointments with your them on LinkedIn.
- How to write a compelling LinkedIn outreach template that will trigger your prospects response.
- How to move your prospects from LinkedIn and onto sales calls.
- How to target the type of prospect to who you can offer great service to.
- Why most peoples LinkedIn campaign fail and why they stop before they land their first client
17. LinkedIn Marketing Lead Generation for B2B Sales and Coaches
Pricing: [$99.99 ]
Description: Many salespeople, business consultants and entrepreneurs use LinkedIn to generate leads but they FAIL and they give up on it. This is because they tried to sell on LinkedIn without having a viable system to implement.
This course offers you The Ultimate LinkedIn Marketing Proven System perfect for LinkedIn Lead Generation and B2B Sales.
What you will learn: Here are some of the things you will learn in this course
- Best LinkedIn Marketing Strategies for generating monthly leads.
- How to create the an ideal buyer persona profile for your LinkedIn campaign.
- How to optimize your LinkedIn profile in order to increase your visibility and generate leads.
- How to find the right target audience on LinkedIn and connect with them.
- How to build a huge database of your ideal clients using LinkedIn
- How to access proven messaging templates
- How to write compelling LinkedIn messages.
- How to convert LinkedIn leads to real and sales.
- Effective LinkedIn strategies.
18. Sales Funnels Masterclass: Increase Sales With Sales Funnels
Pricing: [$139.99 ]
Description: This course will teach you how to create high converting sales methods of conducting professional email marketing and how you can drastically increase your sales with sales funnel.
What you will learn: Here are some of the things you will learn in this course
- How to Plan, create and improve huge amount of highly converting sales funnels
- How to utilize diverse marketing strategies to generate a positive ROI for your sales funnel
- Learn the XOTF model and know how to set up a proper TOTF, MOTF and BOTF
- How to properly draw out sales funnels.
- How to create sales funnels to help promote your personal brand, business, or organization
- Email marketing and how to use Mailchimp
- How to drive sales to sales pages using diverse strategies.
Conclusion:
In order to effectively cultivate future sales for your business with lead generation, our list of top 18 lead generation courses will guide you in your journey.
By the time you must have taken some or all of these courses, you would have learned and mastered awesome strategies for finding leads.
You will also master the process of getting the most out of referrals, and how to turn prospects into paying customers.