Sales and Lead Generation Content

If you’re in retail, then you know that a lead is important. But what’s a lead exactly? Here is everything you need to know about …

If you’re like most business owners, you know that sales are the lifeblood of your company. Without a steady stream of customers and clients, your …

Sales reps are always looking for ways to increase their earnings. One of the best ways to do this is by increasing sales volume. But …

As someone who works with big data, I know firsthand how important it is to have effective performance management solutions. Big data performance management can …

Salespeople are a reliable and indispensable part of every business. They support sales, marketing, and customer service. Find good sales candidates who will lead and …

What Is High-Velocity Sales? High-velocity sales is a strategy that focuses on generating a high volume of sales, selling to as many customers as possible, …

I was recently introduced to the sales bots and I have to say, I’m impressed! This amazing tool allows you to connect with clients in …

When we first started our business, we never thought that we would achieve successful global sales expansion. But as our company grew, so did the …

This virus is costing the world $2.7 trillion dollars and it’s affecting businesses by slowing them down.With the shift to inside sales, marketing and B2B …

What is a Lead? A lead is someone who has expressed interest in your company or product. A lead can express interest through visiting your …

If you aren’t constantly testing your pricing strategy, you can be leaving money on the table. All too often we cringe when that great sales …

Marketing software is exciting. Here are software tools that could help your business: There are tools this 2021 that I don’t even know about at …

What is Sales Data Analysis? Before we directly dig in on the benefits, let us first define sales analysis. Sales data analysis is a vital …

What is a Suspect In Sales? A suspect in sales is a person that seems to have all the characteristics of a potential customer but …

What is a Sales Opportunity? Sales opportunities are different prospects who are deemed to have the potential to become customers and have an interest in …

What Is Business Development? A lot of people are arguing about business development vs sales. Business development is responsible for finding new customers or growing …

What is a Business Development Representative? A business development representative is a salesperson who specializes in selling products or services to other businesses. They are …

What is a Sales Qualified Lead? A sales qualified lead is a prospective customer that has a high probability of converting into a sale. Two …

What is Smarketing? Smarketing is the strategy of uniting sales and marketing teams around common goals to ensure cooperation and close alignment of processes. It …

What is Outbound Sales? Outbound sales is a process through which sales reps find, contact, and engage potential customers using cold calling and other outreach …

What is a Marketing Qualified Lead A marketing qualified lead is more likely to become a customer compared to other leads. These are people that …

What Is Lead Scoring? Lead scoring is a way of ranking leads to determine which ones are more likely to become customers. It’s usually based …

What is a Unique Selling Proposition? A unique selling proposition is a position that differentiates your product or business from other competitors. It can be …

What is Account Based Marketing? Account based marketing (which is what ABM stands for) is a type of business marketing strategy that helps you focus …

What is Sales Prospecting? Sales prospecting is the process of finding and engaging with qualified potential customers. These are people who can possibly buy your …

Prioritising and working towards goals needs a high level of focus and alignment. One method top businesses tend to use is Objectives and Key Results …

Creating job descriptions may seem unimportant and maybe even unnecessary. Many business owners and managers think that there are tons of better things to do …

Even medium-sized businesses struggle to keep pace with the larger enterprises and monopolies of the world. Thankfully, digital marketing and its many facets have helped …

First of all, you may have been asking, “What is an account executive?” The Account Executive is a salesperson who typically has a revenue target. …

In other words, sales will be hard to come by for quite a while. That’s why it’s more important than it’s ever been in the …