Sales and Lead Generation Content

What Is A Gatekeeper In Business? A gatekeeper in business is any person who controls access between one point and another. They decide who gains …

…And since then, there has been no looking back. GIFs in email have only got better. There was a time when Outlook did not support …

If you are here, reading this article it is good to assume that your cold emails are not getting the desired results. So you have …

Many of these questions might cross your mind during this crucial moment, and rightfully so. When this happens, you need a good email marketing checklist …

After mere minutes, somebody from your sales team reaches out on the phone with a quote. The phone call proves that they’re a qualified lead, …

Don’t take this the wrong way, there is nothing wrong with calling, emailing or even going door to door for sales purposes.   But let’s …

But this tactic has helped marketers grow their brands faster than any other technique out there. And you can’t deny the high conversion and reply …

In the last few years, considerable attention has been paid to improving customer experience (CX) in the B2C world, however, research by Accenture Strategy makes …

Before I started researching the content for this article, I thought that email was going to be a critical channel for B2B content marketing. But …

To overcome the issue automating your emails is one of the best ways to increase your sales. You can send emails to the right person …

Most of the sales training we see today focus on fast-track training. This sort detail a myriad of processes that today is quite frankly – …

These stats show the level of improvement needed with regards to working across functions in your sales team structure. Improving the level of communication between …

At a glance What Dux-Soup Turbo does: Automates outreach to 1st, 2nd and 3rd connections on LinkedIn. The Dux-Soup Turbo tool does this in a way …

If that sounds like a win to you, let’s get down to business on how you can develop a sales and marketing alignment plan in …

In fact, wait any longer than 5 minutes and you will see an average decrease of 80% in lead qualification. When it comes to sales, …

In today world of content shock and disregard to direct advertising, the struggle for leads turns into bloody marketing warfare. And to win it, savvy …

The traditional model of the marketing funnel shows that your pool of potential customers gets smaller and smaller as the prospects get closer to making …

This can be because salespeople lack the technical ability and are still following ineffective sales methodologies. This is where sales enablement enters the scene! Sales …

Going through your old database from time to time can be very useful. Find some perspective and valuable contacts and try to re-engage them. It …

It’s common for departments to have a full team for sales operations, cross-functioning with a traditional team of sales reps.  So, what do Sales Operations …

The thought process goes as follows: The modern consumer doesn’t respond to cold calls or spammy emails. They’re empowered with more information and more choice than …

Your sales team needs to be constantly growing and developing their sales skills. A sales team needs people who have more than the, “go go …

Have you ever felt like cold emailing doesn’t work for you at all? Built a list, crafted some messages, hit ‘send’, waited… and nothing? Poor …

More and more brands try to figure out why customers prefer to do business with and purchase items from one company or store rather than …

According to the State of Inbound 2018 report, selling is the aspect that most companies prioritize. 69% of the respondents identified “converting contacts/leads to customers” as …

Sales may not be the world’s oldest profession. But it’s certainly in the running. And few technological innovations, barring the telephone and the internet, have the …

With so many brands trying to stand out and make an impact, it’s up to you to show prospects why your business is the one …

A lot of people now store contact information and other essentials in their smartphones and other devices, saving room and hassle. However, there are much …

Even experienced sales reps can get a little cold calling anxiety. And yet, phone acumen is ironically, paradoxically more valuable than ever. The reasons for …

Many traditional sales techniques that have worked in the past are turning out to be ineffective due to technology taking over the process. No need …